Beetroot Ivan Serheitsev

Ivan Serheitsev

Author

With over 10 years of experience in project management, currently serving as a Senior Project Manager at Beetroot, leading complex software development initiatives for the past 5 years. Specialized in Agile methodologies, with a strong track record delivering projects in Mobile, Web Applications, AI, Healthtech, Greentech, CRM, and Decentralized solutions. At Beetroot, responsible for managing high-profile international projects for government institutions, multinational corporations, and global organizations, ensuring high-impact outcomes through structured execution, cross-functional collaboration, and a results-oriented approach. Recognized for attentiveness and diligence, with proven ability to translate complexity into actionable steps that drive measurable success.

Green UX Meets Agile Development: How We Built the Reroot Donation App

If you ever wondered what our slogan “Your Tech Partner for Good” exactly means, the Reroot donation app project is a great example of how that promise translates into reality. In addition to the Reroot case study, this article uncovers how technology helps solve real-world struggles and enables people from anywhere in the world to give a helping hand to someone in need in a very clear and trustworthy way.
Read on to find out how we applied the green UX and agile development principles to build an app that is both impactful and resource-efficient. Gain insights on why these approaches are worth considering when you’re on the lookout for mobile app development services.

Ivan Serheitsev Read more Aug 26, 2025