Discovery Phase Services
Define and lay the groundwork for your idea to become a reality. Explore Beetroot’s discovery phase services for product development, from startup-focused pitches to all-inclusive packages, each designed to turn ideas into actionable plans.
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Top 1%of software development companies on Clutch
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60%of business is based on customer referrals
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CO2-Neutraloffsetting unavoidable emissions by reforestation
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ISO 27001data security certification by Bureau Veritas
What Is the Product Discovery Phase?
The discovery phase in software development is often the very first step of a software project and an important prelude to MVP design. Together with your team, we develop the following assets:
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- Goals, objectives and requirements definition
- Visualization and overview of the future product
- Material to attract investor attention
- Cost & Time Estimates
Why do you need a discovery phase service for software development?
A solid discovery phase of a software project turns uncertainty into a clear roadmap. Our product discovery service experts help shape your vision into a tangible solution by defining the “why,” “what,” and “how” of your build, identifying risks early, and aligning them with real user needs and stakeholder expectations — before writing a single line of code.
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Minimize costly revisions and pivot faster
We validate your business ideas through UX research and prototyping as part of our extensive software product discovery services, helping you spot what works (and what won’t) before committing to full-scale development.
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Turn your vision into investor-ready deliverables
The discovery process produces tangible assets, including wireframes, clickable prototypes, architecture outlines, and proof-of-concept materials that give investors confidence in your project’s viability and potential.
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Align business goals with technical execution
Our software development and discovery phase service packages help bridge the gap between business ideas and realistic technical solutions, ensuring your developers, investors, clients, and business strategy move in lockstep from day one.
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Get accurate timelines and budgets you can trust
With a clear project scope and technical roadmap in hand, you’ll know exactly what resources you need and when, eliminating the guesswork from planning, preventing budget overruns, and defining clear boundaries that stop feature creep before it starts.
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De-risk your build with proven expertise
Our team brings years of experience identifying potential pitfalls, from technical constraints to user experience gaps, helping you select the optimal tech stack and conducting competitor research to give your future product a unique edge and solid foundation.
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Launch faster with an MVP-first approach
We help you break down complex ideas into lean, market-testable versions that let you collect real user feedback and iterate quickly, dismiss non-viable ideas early, and get you to market faster than competitors still guessing their way forward.
Our Discovery Phase Process
Skip the guesswork. Beetroot’s discovery phase services for product development follow a structured approach to transform your concept into an actionable blueprint, from requirements gathering to technical architecture. By the end of the discovery phase for a software project, you’ll have a development-ready plan that is ready to pitch, fund, and execute.
Analysis & Requirements Definition
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High-level business requirements and feature lists
Brainstorming sessions, interviews, prototyping, and requirements workshops will assist with determining stakeholder needs.
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Defining your Minimum Viable Product (MVP)
Breaking down IT project scope into stages will make it valuable for early customers and small enough for fast implementation. Allows for earlier initial feedback collection.
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Estimates
Project scope evaluation and provision of estimates in man-days, based on gathered requirements and features.
UX Research & Design
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Understanding your market and users
We analyze competitors through functionality tables, define your key user personas with their specific needs and expectations, and map out main use cases that drive product adoption.
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UX wireframes
Our low-detail interface wireframes help you visualize user flows and interactions before investing in high-fidelity design.
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High-detail mock-ups
We create mock-up designs of key interface screens with enough quality to attract investor attention and secure stakeholder buy-in.
Technical Architecture & Planning
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Optimal architecture design
We create a technical project model based on the most efficient and scalable architecture for your specific requirements and long-term goals.
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Expert insights and suggestions
Our team provides insights and suggestions based on our years of experience, highlighting critical areas that need extra attention during implementation to help you avoid common pitfalls and technical debt.
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Technical stack for discovery phase software development
We specify the technologies, frameworks, and tools needed to bring your project to life, chosen for performance, scalability, and alignment with your business objectives.
Our Packages of Discovery Phase Services for Product Development
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Startup-Optimized
Create a pitch deck and focus on valuable project discovery phase deliverables that attract investor attention. A great way to kick off the software product development journey as a startup.
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Custom
A custom project discovery process will enable you to immediately engage developers and start working. Ideal for enterprise solutions and companies that want to invest more, proactively, in their idea before starting development.
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All-Inclusive
After the project discovery phase, work with Beetroot on the full development cycle, including design, development, testing, and more..
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Architecture & Development |
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Technical stack |
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Our Insights & Expertise |
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Analysis |
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High-level business requirements & features definition |
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Definition of MVPs |
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Estimates (Time & Cost) |
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Team size definition & required skills |
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Design |
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Competitor analysis |
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Key Personas (their needs and expectations) |
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Main use scenario UX wireframes |
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UI Screen Mockups |
Key UI screens |
Key UI screens in the form of an interactive UX wireframe prototype |
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Cooperation Models
We offer flexible engagement models tailored to your requirements and business needs, whether you’re looking for end-to-end support, time-bound capacity extension, or upskilling your internal team to achieve measurable results.
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Dedicated Development Teams
Best for strategic goalsHire a dedicated discovery team that will become a natural extension of your in-house capacity for consistent support, direct communication, and control.
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Project-Based Solutions
Best for quick project deliveryEntrust your entire discovery phase to us, from initial research to prototyping and roadmapping, to ensure the right product is built for the right users.
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Tech Upskilling Workshops
Custom team trainingChoose your next team workshop to future-prep your team with hands-on skills in emerging technologies, or choose topics tailored to your domain for custom learning sessions.
Example Tools & Platforms
To deliver product discovery services, we use a carefully curated selection of industry-leading tools and platforms. In addition to other tools, we work with:
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Design & Prototyping
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Figma -
Adobe XD -
Sketch
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Frameworks & Libraries
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Bootstrap -
Tailwing CSS -
React.js
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CMS & Platforms
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WordPress -
Webflow -
Drupal
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Testing & Optimization
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Google Lighthouse -
BrowserStack -
PageSpeed Insights
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Version Control
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GitHub -
GitLab -
Bitbucket
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Discovery Team Roles
Why Beetroot?
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Technology-Agnostic Approach
Our vendor-neutral stance means we select the tools and technologies best suited to your project. Every tech stack recommendation is optimized for your goals and product specifications.
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Cross-Functional Expertise
Our discovery team brings together UI/UX designers, software architects, business analysts, and domain experts who collaborate from day one. This multidisciplinary approach provides you with well-rounded insights instead of siloed perspectives.
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Flexible Cooperation Models
Whether you need long-term team extension, project-based delivery tied to specific milestones, or strategic upskilling for your internal teams, we adapt to your workflows and set up the right partnership structure for your business case.
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Geo- and Cultural Alignment
As a nearshore company, we ensure there is no clash of cultures that disrupts your project. The unique synergy of our Nordic roots and European business values creates a lean organizational culture that drives transparency, honest dialogue, and responsible delivery across every project we commit to.
Featured Success Stories
While we cannot share every project due to NDA agreements, below are some examples of how Beetroot helped clients navigate product discovery, from initial concepts to validated strategies:
Ready to get started?
Don’t hesitate to get in touch for an informal chat about a tailored solution for you.
