Challenge
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Client background
Inverse Paradox is a Philadelphia-based digital agency that specializes in designing and developing robust WordPress-driven experiences. These include websites, large scale multi-site environments, complex applications, and eCommerce sites leveraging WooCommerce.
The ebb and flow of business requires Inverse Paradox to be agile in their staffing needs. Working with Beetroot was the first time they considered outsourcing as an option for their company.
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Cooperation recap
- Beetroot collaborated with Inverse Paradox to build a team of 5 WordPress developers
- Optimized business performance thanks to flexible capacity and consistent, high-quality delivery
Solution
Inverse Paradox was searching for a reliable development partner who could support their in-house team, and deliver custom WordPress solutions for their clients. Before picking Beetroot, they explored 12 other potential partners. Their greatest challenge was to quickly scale resources up or down, depending on client needs or the project influx.
After a series of rigorous interviews and test tasks, they chose to partner with Beetroot’s WordPress team. Inverse Paradox discovered that Beetroot could deliver WordPress development with exceptional quality standards, adhering to their process and specifications, and ultimately delivering a seamless experience for their end clients.
Results
Once the cooperation began, Beetroot leveraged exceptional communication and quickly became an integral part of the team. The Ukrainian team integrated seamlessly with their in-house team and consistently delivers high-quality, reliable work. The Beetroot team provides valuable feedback which helps Inverse Paradox improve their processes.
Currently, Inverse Paradox has a growing team of WordPress developers in Poltava and Odesa, two mid-sized cities in Ukraine.
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